Fresh roselle calyces harvested in a bamboo basket
Since the Roselle Bloomed

Ruby of the Himalayas,
steeped in tradition.

SnowFeed grows and hand-harvests Roselle alongside farming families in the Himalayan foothills — then crafts it into vibrant tea, kombucha, spices and pickles that carry the mountains in every sip.

500+
Farmer partners
100%
Naturally grown
12
Himalayan villages
A cup of ruby-red Roselle tea with dried petals
01
Our signature — hand-picked Himalayan Roselle.
The Signature Brew

Roselle Tea — the flower that tastes like sunset.

Known locally as the "jewel of the hills," roselle (Hibiscus sabdariffa) thrives in the mineral-rich soils of the Himalayan foothills. We harvest the fresh calyces at peak color, sun-dry them with care, and pack them so the tart, floral character reaches your cup exactly as the mountains intended.

Rich in Vitamin C

A natural antioxidant boost with every ruby-red cup.

Heart Friendly

Traditionally used to support healthy blood pressure.

Caffeine Free

A calming, floral tartness — anytime of the day.

Grown Sustainably

Cultivated on Himalayan slopes without pesticides.

Our Range

From the mountain to your table

Four humble products, each rooted in the traditions and terroir of the Himalayas — with Roselle at the heart of everything we do.

Roselle TeaSignature

Roselle Tea

Bright, tart, ruby-red. The taste of the Himalayan sun in every steep.

Roselle KombuchaFermented

Roselle Kombucha

Naturally fizzy, gut-loving kombucha brewed with our own roselle.

Himalayan SpicesOrganic

Himalayan Spices

Turmeric, cardamom, timur & more — from mountain gardens.

Village PicklesHandmade

Village Pickles

Small-batch pickles made the way grandmothers taught us.

Himalayan farmers in a terraced roselle field
Partnership with local farmers

Every cup begins with a farmer's hands.

SnowFeed partners with local farmers to improve their socio-economic livelihoods through commercial roselle cultivation. We provide quality seeds, essential inputs and technical training — while offering a buy-back guarantee that ensures secure markets and fair prices.

This sustainable partnership empowers farming families, grows household incomes, and strengthens the local agricultural value chain — one Himalayan village at a time.

Fair Prices
Guaranteed
Seeds & Training
Provided
Buy-back
Contracted
Impact
Village-wide
The Process

From bloom to brew, in four careful steps.

01

Raw Material Sourcing

Partner with local farmers via contract farming. Provide seeds, training and technical support. Procure fresh roselle calyces directly from farming families.

02

Collection & Quality Control

Collect harvested roselle from farmer groups. Inspect for quality, freshness and moisture. Sort and remove damaged materials.

03

Processing

Wash and clean roselle calyces. Dry using hygienic solar or mechanical methods. Prepare dried roselle for tea production.

04

Packaging & Distribution

Pack into tea bags and retail pouches. Label to food-safety standards. Supply retailers, cafés, e-commerce and export markets.

Terraced Himalayan farmland at sunrise
Our Land

Where the mountains meet the mist.

The Himalayan terraces give our roselle its deep color, tartness and character — a taste no factory can replicate.

Bring the Himalayas home

Steep a cup. Support a farmer.

Every purchase of SnowFeed Roselle Tea directly supports a Himalayan farming family and their land.